How AI is Revolutionizing Experiential Marketing
In a dynamic space such as Experiential Marketing, brands are always in an uphill battle to understand user feedback and capture audience...
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Comms
Jul 1, 20232 min read
Leveraging Sports Sponsorship: Insights from the FIFA World Cup Qatar 2022 Analysis Report
In the realm of sports marketing, sponsorship has proven to be a highly effective strategy for brands to forge connections with their...
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Comms
Nov 8, 20223 min read
Koolkids talks: The future of Brand Communication
Show your Story, Don’t Tell your Story I have learnt something really cool over time: the power of “showing your story” I know you would...
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Comms
Nov 2, 20223 min read
Koolkids talks: Experiential Marketing for tomorrow
Aizehi Itua once defined an experience as a series of memorable engagements throughout a journey. For businesses, this comes in form of a...
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Comms
Oct 25, 20223 min read
KoolKids talks: how brands can create experiences for Gen-Zs
The pandemic year, 2020, was a paradigm-shifting year that changed everything. The coronavirus caused an abrupt acceleration in the...
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