Comms Dec 22, 20222 min read2023 in focus: How brands can achieve customer centricity through experiential marketing in 2023Experiential marketing is an increasingly popular strategy that focuses on creating immersive, interactive experiences for consumers....
Comms Nov 8, 20223 min readKoolKids talkKoolkids talks: The future of Brand CommunicationShow your Story, Don’t Tell your Story I have learnt something really cool over time: the power of “showing your story” I know you would...
Comms Nov 2, 20223 min readKoolKids talkKoolkids talks: Experiential Marketing for tomorrowAizehi Itua once defined an experience as a series of memorable engagements throughout a journey. For businesses, this comes in form of a...
Comms Oct 25, 20223 min readKoolKids talkKoolKids talks: how brands can create experiences for Gen-ZsThe pandemic year, 2020, was a paradigm-shifting year that changed everything. The coronavirus caused an abrupt acceleration in the...