In a dynamic space such as Experiential Marketing, brands are always in an uphill battle to understand user feedback and capture audience...

Creating a great campaign takes a lot of research, planning, skill, creativity. So what’s the difference between an extraordinarily...

Emotional advertising taps into the core of connecting to human emotions by creating a profound impact on consumer behavior.

Experiential marketing is about creating an immersive and engaging brand experience that allows consumers to connect with a brand

Connect Marketing Services, a leading marketing agency known for its innovative approach to experiential marketing, is proud to announce...

Agencies must manage their finances strategically in order to maintain liquidity in 2023 as the experiential marketing sector in Nigeria...

In 2020 the Covid-19 pandemic made it nearly impossible to execute mind-blowing strategies in the experiential marketing industry....

In the realm of business, longevity is somewhat of a hat trick. This is because it is hard to get, but very possible. The rapid change in...

Aizehi Itua once defined an experience as a series of memorable engagements throughout a journey. For businesses, this comes in form of a...

The pandemic year, 2020, was a paradigm-shifting year that changed everything. The coronavirus caused an abrupt acceleration in the...